by 2020_56ho6v | Feb 7, 2020
The branding equivalent of mission impossible. Loza When I worked at Young & Rubicam, with art director Paul Pickersgill, it was very competitive. You had to fight hard to get on the better accounts and to be given the best briefs. Commuting daily from Bristol...
by 2020_56ho6v | Feb 7, 2020
Speaking the customer’s language. Jayline Fork Lift Truck Accessories A friend of mine asked me to help him develop a little business he was developing. This involved selling pads for fork lift trucks (not your everyday assignment!). One type of pad protected the...
by 2020_56ho6v | Feb 7, 2020
Helping businesses get on top of the paperwork Iron Mountain Do we have any experience of writing internal communications? Yes. Bomb proofing your data Iron Mountain is a very big and serious business, but with an intriguing name. The company was started by Herman...
by 2020_56ho6v | Feb 7, 2020
Words and pictures that make chipboard and laminate lovable Caxton Furniture Woodberry Brothers & Haines Limited was a family business that had been designing and manufacturing furniture in the small Somerset Town of Highbridge since 1949. Over recent years it...
by 2020_56ho6v | Feb 7, 2020
Nothing sells as well as a satisfied customer telling their story Case study writing service Case studies are weapons of mass persuasion when it comes to selling business to business – they work a treat. And yet so few companies use them. The reason being that they...